Dragon Days™ Fantasy Festival
City Merchant
Greetings Noble Merchant of Lake Geneva,
DRAGON DAYS™ is a three-day, fun-filled fantasy festival for families, fantasy fans, and gamers alike! Located in the City of Lake Geneva, Wisconsin, this city-wide event celebrates the city as the Birthplace of Fantasy!
Lake Geneva is the birthplace of the world's first roleplaying game, Dungeons & Dragons® and hometown of its co-creator and NY Times best selling author, Gary Gygax! It is also the home of Gary's original game company that produced not only D&D® but scores of popular games, hundreds of fantasy and sci-fi novels, as well as comics, TV shows, computer games, motion pictures, and more centered on the explosive growth of D&D®.
The City of Lake Geneva is committed to honoring Gary’s work and its legions of fans. Last year, the City held the first ever Gary Gygax Day and established several historic sites and events recognizing Gary Gygax’s legacy. Foremost of these is the Dragon Days™ Fantasy Festival!
Join us again this year on September 27-29, 2024 as we celebrate the 50th anniversary of Dungeons & Dragons®!
Dive into the mythical world by promoting fantasy and dragon-themed merchandise during Dragon Days™ Fantasy Festival! Wether you’re in food, fashion, or fun, there’s a magical opportunity awaiting you!
Fantasy Fare: How about serving some “Gygax Grog”, “Dragon Ale”, or a sparkling “Pixie Potion”? Or spice things up with “Red Dragon Wings” instead of buffalo wings, and call those tasty treats “Dragon Bites”.
Treasure: We’re not just talking t-shirts. From dragon-themed reads, magical Harry Potter-esque items, to the essential gaming gear like dice and dice bags, anything can be transformed into an enchanting Dragon Days™ Fantasy Festival special!
Benefits for you! As a participating Dragon Days™ Fantasy Festival business, we’ll feature your menus, promotional materials, and eye-catching images on our website. Boost your visibility and beckon every Dragon Days™ Fantasy Festival attendee to your doorstep.
Reward the Adventurers! Every festival-goer will be flaunting an admission bracelet. Consider recognizing these brave souls with a special discount or offer — its a fantastic way to increase traffic and sales!
Ready to embark on this thrilling adventure? Send your inquiries, logos, or promotion materials to website.director@dragondays.org. Let’s make Dragon Days™ Fantasy Festival truly legendary!
Key dates are as follows:
Dragon Days™ Fantasy Festival: September 27-29, 2024 (Friday, Saturday, and Sunday)
Key locations are as follows:
Elm Park (aka Library Park)
Birthplace of D&D®—330 Center Street
Geneva Lake Museum
American Legion Hall
Lake Geneva Public Library
Horticultural Hall
Geneva Theater.